GREYDER LAB
A small step for you, a giant leap for the world!
Our AI-GENERATED campaign for Greyder.
BRIEF
Shoe collection made of recycled materials
Greyder is one of the biggest shoe brands of Turkey with over 65 years of rich history.
Greyder Lab is a shoe collection of that is made of recycled materials. We should make people admire this collection. So we shouldn't show shoes with dirty recycling materials. All we have is "shoe photos in white background".
Greyder Lab is a shoe collection of that is made of recycled materials. We should make people admire this collection. So we shouldn't show shoes with dirty recycling materials. All we have is "shoe photos in white background".
We create a visual world for every shoe based on the materials used in that shoe.
Posters
Video Commercials
We made 2 different edits. One is usual traditional video commercial edit. The other one is totally AI generated edit which is also inline with the "recycling" theme.